MANGO opened its first store in Paseo de Gracia in Barcelona, Spain in 1984. Following its continuous growth in Spain, it entered the international market by opening its first store in Portugal in 1992. Since then, MANGO has continued expanding across the globe and now operates 2,275 clothing stores for women, men and children in 107 countries where it employs more than 14,000 people. MANGO is a family company with 100 percent Spanish capital.
The MANGO concept is based on an alliance between a quality product, with an original design and a coherent and unified brand image. Dressing the modern, urban woman and fulfilling her daily needs is the company’s formula and it customizes and applies this formula in all the countries MANGO operates. It has been and remains one of the keys to the company’s commercial success and international prestige. MANGO has a wide spectrum of products including accessories and swimwear. Since 2007, MANGO has also been providing a men’s collection named “HE by MANGO” in select stores. The company’s menswear collection, called MANGO MAN since late 2014, sits alongside an extensive accessories collection known as MANGO TOUCH, as well as MANGO Baby, MANGO KIDS, and MANGO Sports & Intimates, all sold in select stores. Meanwhile, the VIOLETA by MANGO collection meets a growing market trend for sizes 40 to 52. At present, the Mango collections are available online at www.mangoshop.com in addition to the existing stores in Turkey.
The MANGO fashion shows, which take place in Barcelona, Moscow and Istanbul every season, provide an opportunity to display the new trends made available by the company every season.
MANGO operates with more than 100 stores with a total of over 45,000 square meters of sales area. The company plans to invest EUR 50 million annually in new store openings, logistics and computing systems.
“MANGO Turkey will continue to invest. Turkey is a dynamic market. Even though the global economic crisis has impacted all markets, we believe in Turkey. During this crisis, we managed to open several new stores utilizing our experience. The market only needs some trust and stability. MANGO’s general strategy for the future is to expand, to reach as many customers as possible, and to ensure absolute customer satisfaction by positioning ourselves close to them. This is our main goal.”