Nestlé, one of the most established companies in Turkey, entered the Turkish market in 1909. After opening its first sales office in Karakoy, Nestlé opened Turkey’s first chocolate factory in Ferikoy in 1927. In the following years, Nestlé continued to “break new ground” with the new categories it created within the food industry and to be the pioneer of innovations.
The process, which started with the first infant formula FARINE LACTÉE® in 1875, continued with the first spread chocolate CHOKELLA® in 1968, the first instant coffee NESCAFÉ in 1984, the first chocolate powder drink NESQUIK in 1986, the first coffee creamer COFFEE MATE in 1989, the first follow-up milk NESTLÉ Cocuk in 1996 and the first coffee mix NESCAFÉ 3 in1 in 2002. Nestlé entered the breakfast cereals category in 1998 and continues to be the leader of that market. Nestlé entered the bottled water sector with NESTLÉ PURE LIFE in 2001. In 2006, merging with ERIKLI , the strongest local water brand in the Turkish market, Nestlé Waters became the number one player in the bottled water market, as well. After acquiring Novartis Medical Nutrition Unit in 2007, Nestlé started to operate as a strong player in the field of healthcare nutrition, too.
Today, Nestlé’s operations in Turkey are based in a total of four factories, including the multi-production site in Karacabey, Bursa. Nestlé offers more than 400 high-quality products with approximately 40 brands in 11 different business units. Nestlé maintains its position as the market leader in many new categories that it has introduced to the Turkish market.
During its time in Turkey, Nestlé has continued to contribute to the country’s economy and to the well-being of Turkish people through the employment it creates, its investments and its social responsibility activities. Working with its partners to provide job opportunities for more than 5,000 employees in Turkey, Nestlé celebrated its 100th year in Turkey in 2009.