1/21/2009

Chery pursues major investment in Turkey

Today’s Zaman – China-based Chery Automobile Co., has not changed its plans to establish a manufacturing plant in Turkey despite a slump in the auto industry worldwide, a senior executive of Chery’s partner company in Turkey has said. Speaking to “Let’s Talk Business”, Yuksel Mermer, the CEO of Mermerler Group, which is Chery’s Turkish distribution partner, said the Chinese carmaker is actively working on logistics for establishing a production line in Turkey. Mermer emphasized that Chery has not changed its plans with regard to Turkey after the global economic slowdown and that company executives are determined to open up to the European market by establishing a base of operations in Turkey. As Chery’s exclusive distributor in the Turkish market for the past three years, Mermerler Group has made a significant investment to establish a dealer network and service centers, and has provided training for technicians and servicemen, Mermer said. “Before we began distributing Chery cars, we set up service and spare parts centers across the country and built a dealers’ network” he noted.

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