Dünya – German white goods and home appliances manufacturer BSH is planning to double its production capacity in Turkey, according to a company executive.
Speaking to the Turkish press at IFA 2014 event in Berlin, BSH’s Chairman of the Board of Management, Karsten Ottenberg, said that the company’s investments in Turkey to date have reached EUR 1 billion. “Turkey holds immense potential with its large domestic market and export capabilities. BSH will speed up its investments in Turkey, its third largest market in terms of turnover following Germany and China”, Ottenberg said.
BSH Turkey CEO, Norbert Klein, speaking at the same event, said that the annual capacity of BSH’s production plants in Turkey will nearly double to 8 million units up from its current 4.5 million in the next 5 years. “Extending the innovation and R&D capabilities of BSH Turkey will be the priority”, he noted.
BSH employs over 5,000 people in Turkey, using Cerkezkoy, Tekirdag production site as a supply base for the company’s exports to markets in Western, Central and Eastern Europe and the Middle East.